I’m predicting that Instagram & Youtube will hit an all time highs of posts this Christmas!
Besides the billion active users they already have, there is a whole new group of kids that are going to be receiving cell phones Christmas morning.
The first thing they will be doing is making a Social media accounts.
Since the kids receiving the new cells will be Gen Zers they will be creating one of their many to come Instagram accounts, (why many to come? because most kids forget their passwords & never retrieve them, they just create New accounts).
They will also be posting to their New YouTube accounts.
All of you brands, retailers & businesses should be feeling a bit anxious about now..
You know that posts & reviews can go either way… you are going to have your good, and plenty of bad reviews & sharing coming your way.
Let’s just call this holiday season, a trial run….
Because you are still getting to know our generation.
Take plenty of notes & work on your weaknesses throughout the year.
Try to learn from your mistakes. Actually read the reviews & post people are taking the time to write.
All the answers will be there for you, if you just look.
You will have plenty of data & analysis to begin the reshaping of your marketing & advertising teams to make sure you take futurizing your companies seriously..
You should make your marketing New Years Resolution:
Get to know Generation Z better!
You’re goal is to make your brand – Negative post Proof!
That means, trying to receive as little bad reviews & post as possible.
It’s not going to be easy..
Watch plenty of YouTube videos of what our generation is posting.
Read all your Instagram posts & comments, as well as similar companies social media post, comments, reviews etc.
Read what your followers are asking for. It’s like a free polling when you do this.
It’s all about the research.
All your answers will be right there in front of you.
We tell you exactly what you are missing & we do it in the form of comments & reviews.
Remember, it’s not just about posting a fantastic looking pic, or the number of hashtags in your post.
If you are posting an amazing looking drink & hash tagging it #yummycoffee or #merrymondayrewards.
Do NOT Forget to:
Tell us exactly what kind of coffee it is.
We want to know EXACTLY what is being shown in the picture & where we can get it!
I can help you out with these issues & many other things you would never think of.
I’ll show you the would through a gen Zers eyes.
Have a safe & selfi Holiday!